The secret that let Shopify, Hubspot, and Salesforce grow twice as fast as everyone else

Hubspot's App Marketplace has over 1,000 integrations, most of which were built by third parties.

The world’s most successful SaaS companies have one thing in common: they understood early on that to really grow, they needed help.

Most SaaS companies never realize that.  

They build every feature internally. They weigh the benefit, add it to the roadmap, and launch it when they can.

That works well for a while.

But what happens when your target customers get bigger and more diverse?

When you can’t close deals unless you add yet another niche feature?

You slow down. You stop growing. You lose ground to competitors. And you get further and further away from the kind of company you want to be.

But it doesn’t have to be that way.

There’s one simple decision that separates the average SaaS company from the great ones: launching an app ecosystem

Why an app ecosystem?

  • It keeps you focused on the roadmap
  • It results in only the best new features and add-ons
  • It opens up an entirely new revenue channel
  • It lets you grow 2x faster than you otherwise would

We know what you’re thinking

You’ve probably considered an app ecosystem, but it keeps getting pushed back because you don’t have the staff time, you think it will be too expensive, and you don’t want to lose focus on your core product.

We built a product that, for the first time, removes those three risks.

Gobo lets you launch an app ecosystem in just a single sprint at a fraction of the cost of building it yourself

It’s the simplest, fastest, and most cost-effective way to launch an app ecosystem.

And once it’s live, non-technical staff can maintain it, leaving your engineers free to focus on your core product.

Gobo gives you the three things you need to launch an app ecosystem in a fraction of the time and cost: (1) a marketplace, (2) a developer portal, (3) an admin center for analytics and reporting.

The #1 thing that stops founders is figuring out how to make it work with the tools and systems you’ve already built

But we can help. Book a free 20-minute strategy session and we’ll:

  • Analyze your existing systems and technology
  • Identify the most urgent gaps that an app ecosystem can address
  • Determine which apps and integrations you should prioritize and why
Schedule Your Free Strategy Session

We created Gobo because we went through the pain of building an app ecosystem ourselves

We've been in the trenches and know what it's like to struggle to close deals because you're missing a feature that no other customer needs. To be bombarded with requests to integrate. To know you need to take the next step but not know how.

We built an app ecosystem internally. It took nine months to build, cost us $800k, and caused several new gray hairs.

And it worked. We closed more deals with bigger customers. We reduced churn. And we put our competitors on the back foot.

But we realized it didn't have to be so difficult. So we built a way to make it easy for an SaaS company to launch an app ecosystem in just a single sprint without any of the mistakes we made.

We're founders and builders, just like you.

Joseph Abrahams Headshot
Joseph Abrahams
Founder & CEO